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A simple Google Business Profile checklist for GTA businesses

Your Google Business Profile is often the first thing locals see. Here's what to fill in, and keep up to date, so you show up properly on Maps.

4 min read

When someone in Mississauga or Toronto searches for a business like yours, your Google Business Profile often appears before your website. Keeping it complete and accurate helps customers choose you.

The basics

  • Correct business name, address and phone number
  • Accurate opening hours, including holidays
  • The right main category, plus a few extra ones
  • Your website and booking link

Make it look alive

  • Real photos of your place, your team and your work
  • A short description in plain language
  • Your services or menu, with clear names
  • Regular posts about offers or news

Reviews matter

Ask happy customers for a review, and reply to every review, good or bad, politely. A QR or NFC stand at the counter makes leaving a review a two-second job.

Want help? Our SEO + AEO service includes Google Business Profile setup and upkeep.

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